Trademark Alert: What the .XXX “Sunrise B Period” Means for Trademark Registration Owners
8/19/2011
By Geri L. Haight and Joseph M. DiCioccio
If you own a registered trademark, you probably do not want to see the domain yourtrademark.xxx used by an unauthorized third party in connection with an adult entertainment website. Starting in December, though, domain names ending with the generic top level domain .XXX will be available to the general public. There are steps that you can take now to prevent others from registering your trademark in connection with a .XXX domain name, including opting out of having your trademark sold as part of the .XXX offering.
